Thursday, October 7, 2010

The Price Advantage Workbook: Step-by-Step Exercises and Tests to Help You Master The Price Advantage (Wiley Finance)

The Price Advantage Workbook: Step-by-Step Exercises and Tests to Help You Master The Price Advantage (Wiley Finance)The Price Advantage Workbookis a comprehensive and insightful book that facilitates the understanding of transaction pricing and strategy, which is discussed in the actual text. Real-world examples and hard-hitting questions demonstrate why transaction pricing is critical to corporate success and profitability, and explains state-of-the-art approaches to analyzing and improving competitive pricing strategy for any product or service.

Price: $29.95


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